7 Valuable Insights from Industrial Visit to AVM Maris Associates
Introduction
The Department of BBA at Kamaraj Women’s College, Thoothukudi, organized an Industrial Visit to AVM Maris Associates at Sipcot on 18th September 2025. A total of 15 first year BBA students and 2 faculty members participated in this educational tour. The visit provided an excellent opportunity for students to explore the marvelous polybag production industry and understand the scheduled management process followed in this highly reputed company.
About AVM Maris Associates
AVM Maris Associates holds the distinction of being South India’s first vertically integrated production facility. It manufactures all the accessories required for Flexible Intermediate Bulk Containers (FIBCs) in-house. With a workforce of nearly 1500 employees, the company combines advanced technology with effective management to maintain its leadership in the packaging industry.
Aim of the Industrial Visit
The Industrial Visit to AVM Maris Associates was designed to go beyond academics and provide students with practical learning experiences. The aim was to help students gain real-world exposure to industry operations, manufacturing excellence, and innovative business practices. By observing the production processes and interacting with professionals, students were able to connect theoretical classroom knowledge with practical applications.
Objectives of the Visit
The objectives of the visit were clear and purposeful. First, to give students an insight into the internal functioning of a large-scale production facility. Second, to provide a practical perspective of workplace culture and practices. Third, to expose students to current industrial methods, which are often more advanced than textbook theories. Fourth, to encourage learning through observation, interaction, and participation in discussions with industry experts. Finally, to help students plan their future by understanding the requirements of industries and building connections between institutions and enterprises.
Key Highlights of the Visit
The students observed the polybag production process step by step. The company demonstrated how accessories for FIBCs are manufactured in-house, ensuring quality and efficiency. Faculty members guided the students in relating the observed methods to their management studies. Students also interacted with staff, which helped them understand how teamwork, discipline, and structured operations contribute to the company’s success.
Student Learning Outcomes
The Industrial Visit to AVM Maris Associates gave students valuable insights into industrial processes. They learned about technology-driven manufacturing and effective management strategies. The exposure to a prestigious organization broadened their perspective on industrial advancements. Moreover, the visit inspired them to apply innovative ideas, provide feedback, and think critically about business challenges. This experience strengthened their confidence in planning for the future.
Practical Benefits of Industrial Visits
Industrial visits like this play an important role in bridging the gap between classroom teaching and real-world practices. Students gained practical knowledge about company operations, employment practices, and work environments. Such visits also allow them to understand the challenges industries face daily and prepare them to meet these challenges when they enter the professional world. Additionally, it builds a strong foundation for future collaboration between educational institutions and industries.
Conclusion
The Industrial Visit to AVM Maris Associates organized by the Department of BBA, Kamaraj Women’s College, was a memorable and insightful experience. It successfully achieved its aim of enhancing student learning beyond textbooks. Students left with a deeper understanding of industrial processes, management principles, and the importance of innovation in sustaining growth. This visit not only enriched their academic journey but also motivated them to prepare for future careers with clarity and confidence.